I watched a TV programme recently that suggested that as we grow older we become more honest. This is a good thing, but perhaps we should be focussing on honesty in our business lives a little more. There are very few that would suggest that they are dishonest, but do we occasionally stretch the truth a little, or perhaps hide things that we shouldn’t? If the customer needs his order delivered by Friday, do we promise it even if we are not sure we can deliver? When we make a mistake with the order how quickly and easily do we “own up”?
If cash flow is tight or the profitability is struggling somewhat, do we hide it from the staff?
I believe very strongly that the more honest you are with everyone you deal with then the more successful you will be. People respond to honesty. They value it and develop trust in a person or organisation that is open and honest. This brings loyalty – and more business.
No-one is suggesting that business owners are dishonest. We often hear in the news about transparency. In my view this is a form of honesty. Let us always be honest with everyone. This approach will mean that we will keep our customers, and gain a reputation that will bring more.